30 Day Challenge 2009
Jul 04Just a quick post to say pre-season has started for the 2009 30 Day Challenge. What is the 30 Day Challenge? Basically, make your first buck online. It’s a step by step course (totally free of charge), that shows you how to research a niche, set-up a website and then promote it. If you’re interested in how to make money online, or even just need to bring your self up to speed with...
100% Interest KiwiBank Ad
May 12The 100% Interest KiwiBank ad campaign currently running in New Zealand interests me. Not because it is a good example of a great banking ad. It’s quite the opposite. It’s actually a textbook example of how not to run an online campaign. Others might call it a clusterf**k. You see, the call to action on the KiwiBank 100% Interest ad is NOT to visit a specific website. It asks you to...
The No-Follow Attribute
Apr 22As per my recent comment on Justin’s SEO Zombie site, I have been experimenting with the nofollow attribute. The nofollow attribute is a piece of HTML used in your links that is intended to tell search engines that the page you are linking to should not influence that particular page’s search engine ranking. In essence, you are linking to another website, but not endorsing it, per...
PageRank Update April 2009
Apr 06So are you up or down since Google updated the PageRank toolbar at the beginning of the month? I have to confess, I’ve taken a lot less interest in PageRank over the last year or so. Sure, it can provide some sort of semi-useful SEO data, such as an indication as to a particular web page’s inbound link-strength, i.e. the number of external sites that point to that particular page. And...
What Is SEO?
Mar 26As at March 2009 (and for some time now), this is pretty much the most important element to ranking YOUR keyword in Google. We can also call this off-page SEO. Yup, that’s it. If you sell staplers, then to have the best chance of an organic ranking on the first page of Google, YOU need sites (and preferably relevant sites) that link to your site with the keyword “staplers” in...