Another Project
Another Project
Feb 11I knew more would come up along the way…and this is another internet marketing project I’ll keep you updated on.
One of my teachers from high-school is now running his own limousine business. He has a nice looking website, but the traffic that it is drawing doesn’t seem to be converting to bookings.
First thing I have asked him to do is install Google Analytics – we need to understand the visitors first before we go making any changes to the site.
And oh, he has multiple domains, yet all with the same content. This presents huge duplicate content issues, so this is another major factor that needs to be addressed.
With Google Analytics installed, we’ll wait a few days and then have a look a the data that has been collected. This stuff is gold.
